Commissions can be daunting, especially if you havenโt refined your process yet. If you feel thatโs stopping you from doing freelance illustration work, then read on and see how I handle things.
I built my process over seven years of freelancing, so donโt feel like you need to copy it step by step. You need to find whatโs important to you, then incorporate that into your own process.
So, hereโs my NSFW art commission process from start to finish.
Market and Generate Work
Regardless of what stage you are in your freelance journey, you need to let the world know youโre available for work.
You can do this by:
- Changing your display name and description to indicate your commissions are open
- Pinning a tweet or post showing your commission info
- Promoting your commission info and links whenever you post new work
- Holding raffles and doing requests so you can convert people interested into paying clients
In addition, think about how you can use your niche to generate more work. Who are the people youโre already close with, and how can your art benefit them?
Personally, as an OC artist, I talk to both clients and non-clients about their OC backstories. Having a unique personal brand differentiates me from other artists who only ask for minimal details and draw whatever looks cute.
More is More
Much of the time itโs not that people donโt want to commission, but that they need a consistent and strong push. Think about all the things out of your control:
โ Client might want to save up before commissioning you
โ Client makes mental note to check out your info but forgets
โ Client is shy to approach, unsure if youโll draw their idea
โ Client tries to look for your commission info but canโt find it
โ Client sees your prices and gets cold feet (not that this is a reason to lower your prices!)
Newer artists make the mistake of posting their commissions then never mentioning it again. I certainly thought I had failed when no one approached me the first time.
But thatโs not the case. Generating work is a continuous process, not a one-time thing. Experienced artists know this and promote their commission info and other platforms whenever they post.
Determine Compatibility
One thing I love about freelancing is getting to choose your clients. Not only is it good for your sanity, but it saves you time and money in the long run to say no to work you dislike.
If you need the money urgently, go for it. Otherwise, I say โthank you so much for the opportunity, but I donโt think my work process fits with what you want. I can recommend another artist to you, though!โ
It's important to say no to work you dislike, because it saves you time and money in the long run. Click To TweetDoing freelance isnโt just about working and earning. Itโs about being smart and knowing what energizes you, where your time will be most productive, and what the worth of your work is.
Fr example, whatโs the opportunity cost when you do work for a client you dislike?
- You wonโt feel motivated, pushing off the work and constantly feeling guilty
- You wonโt do my best work, disappointing yourself and the client
- Youโd waste time on a project you dislike, rather than marketing and finding work you do like
Why bother catering to clients that donโt even appreciate your work? Focus on taking care of the clients who respect and want to work with you
In my case, I determine compatibility by asking questions. If they barely converse, I know itโs not a relationship I want to nurture.
Get to Know Your Clientโs Needs
Why do your clients commission you?
โBeats, for my art style. Why else?โ
True, your art style is the most visible thing you offer. But does it solve the problem of your client? This ties back into your niche and why you were hired to begin with.
Content creators might need full-body character sheets. OC owners might want art that shows off their characterโs backstories. Game designers will need CG art that matches a script. All of them need visual art, but their use case and goals are different.
Once you determine what your client needs, then you can upsell or downsell.
Upselling is inviting the client to purchase more expensive options. Downselling is the opposite, inviting them to take cheaper options.
When I hear the client has an idea they want to show off to their friends or followers, I upsell and recommend they get a fully rendered illustration. It fits their needs.
If I find out theyโre strapped on money, I recommend they get a lower tier, and upgrade it later on. It fits their needs.
Upselling and downselling shows the client that youโre listening. Itโs not so much about the money as it is you solving their problems.
And trust me, clients will want to come back to someone who listens.
Invoice and Payment
Some artists only accept full payment upfront for safety, while others do 50% before starting and 50% before delivering the final illustration. I do both. Just choose what youโre comfortable with.
But what if the client asks for an exception? Maybe theyโll pay you half, but at a later date.
For me, itโs case to case. I might say yes if itโs a client Iโve worked with and trust. Otherwise, no.
You should be careful about who you change your process for. I know a few artists whoโve made finished works, only to have the client run off. If the client shows red flags like guilt-tripping you into lowering prices or saying theyโll pay everything later, then it might be better to let them go than risk getting scammed.
For taking payments, I use Zelle for US clients and PayPal invoices for international clients. Whichever you use, make sure you take note of the commission details without using NSFW keywords.
Recommended for you: PayPal for NSFW Artists, including doโs and donโts
Sketch Ideas and Get Approval
After talking to the client and asking them for details about their OC backstory and what they want, I get to work figuring out how to communicate it.
I find drawing on paper most effective because I canโt zoom in and be picky with details. That allows me to stay loose and focus on the story and gesture.
For example, the second set of sketches was for MidnightRyoko. They wanted their OC Ryoko at a nightbar, using her โassetsโ to interrogate someone.
Ryoko liked the top right pose, but wanted it from the front. I usually only get asked to make small changes like facial expression or hand positions, but I had no problem making such a big chance because I could just sketch it out.
Once the client is happy with my sketch, I ask for the second half of payment.
Lineart and Color Testing
I donโt allow revisions during the lineart stage, since the idea is solid, and the client knows what to expect from my sketch.
However, I do get client feedback for the colors. I start by verbalizing it, like โwhat about a yellow glow that feels sickly, to convey the corruption vibes?โ. If the client agrees, then I do a quick color test on the sketch. This helps me figure out the values and color harmony in less than an hour.
Again, the color test is messy and rough, but I do it to make sure the client isnโt taken by surprise. Iโve had times when I deliver a final artwork without showing WIPs, only for the client to say, โitโs good, but not what I had in mindโ.
You might expect clients to come back when you go above and beyond their expectations. But it turns out consistency and reliability are much more important for building customer loyalty.
Render and Finalize
Now that the client knows what to expect, Iโm free to go and make it happen.
Despite all the planning, thereโs a lot to improve and fix when it comes to the final piece. I usually focus on proportions and adding smaller details that show Iโm paying attention to the story and to the OCโs design.
Maintaining Client Relationships
Once I finish, I upload the files to Google Drive, and link the high-res files to the client. Theyโre free to share it however they want. I also send them the drawing timelapse, as an additional goodie.
Woo, weโve done it! The project is done, but that doesnโt mean I drop the client.
From a business perspective, you save time and money by working with people youโve already worked with before. Plus, they know what to expect, so youโre less likely to run into trouble.
That said, your art by itself might not be enough to keep clients coming back. It helps to find things that differentiate you from other artists. For example:
- How fast you deliver
- How you accommodate your clients
- How you listen and incorporate their ideas into the artwork
- How you offer your other skills to create something unique
For example, one of my clients said about my services, โYou wanted to brainstorm ideas, talk lore, share in it, make head canons. Building rapport, I guess would be a way to put it. Itโs a unique experience in the sea of transactions!โ
Other than that, I try to maintain the relationship by sharing art that reminds me of someoneโs Os, or occasionally messaging and asking if theyโve gotten any other art made. It might be somewhat time-consuming, but itโs also worth it, considering more than 80% of my work comes from repeat clients.
Conclusion
And thatโs my process from start to finish!
Thereโs a lot of knowledge packed in there from studying business and freelancing over the past 7 years. Donโt be discouraged if you run into troubles, itโs a part of the journey, as I share in my freelance mistakes article.
Let me know if you have any questions or want to share your freelance experience with other NSFW artists.
If you thought the article was helpful, share it with a friend! You can also support the blog by donating a cup at https://ko-fi.com/hbeatsart.
Cheers! -Beats
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